The director of the Bloomberg Philanthropies Arts Program, Kate D. Levin, and the deputy director general of Culture and Centres of the "la Caixa" Foundation, Rafael Chueca, signed an agreement.© "la Caixa" Foundation

CaixaForum and CosmoCaixa centres join the Bloomberg Connects art and culture app

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The centres of the CaixaForum network and the CosmoCaixa Science Museum, managed by the ”la Caixa” Foundation, will partner with Bloomberg Connects to bring the collections of 10 Spanish cultural organizations to more people around the world.

The ”la Caixa” Foundation this week signed a strategic agreement to join Bloomberg Connects, the free arts and cultural app created by Bloomberg Philanthropies. Bloomberg Connects offers free digital guides to cultural organizations around the world improving the experience of those who visit in person and also extending collections to anyone with the free app.

Over the next several weeks, the CaixaForum centres and the CosmoCaixa Science Museum will be integrated into the app. By the Fall of 2024, users of the CaixaForum centres in Madrid, Barcelona, Valencia, Seville, Zaragoza, Palma, Tarragona, Lleida and Girona, as well as the CosmoCaixa Science Museum, will be able to download this free application and use it to access all the programmes and offerings of the cultural and scientific centres managed by the ”la Caixa” Foundation.

The deputy director general of Culture and Centers of the ”la Caixa” Foundation, Rafael Chueca, visited Bloomberg offices in New York to sign the agreement. “We are delighted to be part of this prestigious international network that connects people with art and culture. We welcome the fact that our regular audiences, as well as new ones that may emerge, will have the opportunity to explore and discover our cultural offering through this free app, which is capable of attracting visits and cultural experiences to our centres.”

Image prototype of the integration of the CaixaForum and CosmoCaixa centres into the Bloomberg Connects application.© "la Caixa" Foundation

“We’re so pleased to welcome the ”la Caixa” Foundation and these major cultural centres to the Bloomberg Connects app,” said Kate D. Levin, who leads the Arts Program at Bloomberg Philanthropies. “This partnership is a significant milestone in our efforts to provide free access to the best in creativity and innovation around the world and support the dynamic organizations who present it to the public.”

Bloomberg Connects makes it easy to access and engage with arts and culture from mobile devices when visiting in person, or anytime from anywhere. With dynamic content exclusive to each partner organization in more than 24 countries and 40 languages, the app provides a range of features including video and audio. Currently, more than 450 museums, galleries, gardens and art spaces are part of this cultural community, which offers content about works of art, videos and countless creative stories.

Other notable cultural institutions available on the app include the Guggenheim in New York, the Museum of Modern Art (MoMA), The Metropolitan Museum of Art, also in New York, and the National Portrait Gallery in London, as well as the Fundació Joan Miró, in Barcelona.

Latest Update: 01 July 2024 | 12:07